Every year, inside Columbia hosts their Best of Columbia awards, celebrating local businesses across a range of categories voted on by residents. We are thrilled and deeply honored to share that Buchroeders Jewelers has once again been recognized as the Best Place to Buy Jewelry—this time for 2025. While last year’s win honored our legacy, this year’s award reflects an ongoing dedication to excellence, innovation, and community connection.

A Century-Old Legacy With a Modern Heart
Since opening our doors in 1896, Buchroeders has grown from a boutique jewelry shop into Columbia’s preeminent destination for engagement rings, fine jewelry, and expert services. Despite this evolution, our values remain rooted in transparency, integrity, and handcrafted excellence. Owned and operated by Mills Menser since 2007, we’ve maintained a perfect balance—honoring traditional craftsmanship while embracing modern styles, technologies, and client-first service lines.
Our showroom showcases more than 100 years of flair, elegance, and community, but it’s our approach to personalized experiences—whether in-store or virtual—that continues to resonate deeply with modern customers.
What Makes Us Columbia’s Favorite?
Authentic, No-Pressure Consultations
We believe your jewelry journey should be informative, thoughtful, and enjoyable. That means listening closely to your story, style preferences, and priorities—without any pushy sales tactics. Whether you’re seeking a one-of-a-kind engagement ring or planning a surprise proposal, our team ensures your experience feels personal and empowering.
Exceptional Inventory & Diamond Selection
From dazzling pears and halos to lab-grown color diamonds, our inventory boasts some of the finest pieces in the region. We’re especially proud of our loose-diamond selection—considered the largest in Missouri a few years ago—and we’re continually curating unique stones and finished pieces to meet discerning tastes .
In-House Master Craftsmanship
Customization, repairs, Rolex servicing—our creations are crafted and maintained entirely in house. Our master bench jeweler, Jesse Miller, brings more than 20 years of experience to every piece, ensuring each ring, clasp, or timepiece is handled with precision and care. Everything stays under one roof, meaning tighter quality control, faster turnaround, and intimate attention to detail.
Building on Past Success
After being awarded the title in 2024, we embraced it with renewed purpose: to elevate our service, store environment, and product offerings. Over the past year, improvements included:
• Redesigned Bridal Lounge following a flood—better lighting, privacy, and styling collaboration.
• Expanded virtual appointments to meet demand beyond Columbia.
• Increased stock of custom-cut diamonds, unique gemstones, and lab-grown collections.
• Enhanced financing options, including interest-free periods and extended plans.
• Improved watch repair, especially for Rolex and other luxury brands.
These strategic enhancements drove our latest win and inspired excitement for the year ahead.
Back-to-Back Wins: Thank You for Naming Us the Best Place to Buy Jewelry – Again!
We’re honored—and deeply grateful—to be named Best Place to Buy Jewelry in Columbia for the second year in a row. This recognition holds special significance for our entire team, not just because it celebrates what we do, but because it reflects the relationships we’ve built over time with the people who trust us most—our community.
Since 1896, Buchroeders has had the privilege of playing a role in countless love stories, celebrations, and milestones. To be part of those moments is more than just business—it’s a responsibility we hold with pride and care. Each piece of jewelry we offer, each conversation we have, and each experience we create is shaped by a legacy of trust that spans over a century.
This award reflects genuine trust and satisfaction—don’t just take our word for it. Here’s what you’ve shared:
“Buchroeders helped us to find my own engagement ring and then to build the custom band of our dreams for my fiancé. They helped us to get exactly what we wanted while working to stay within our budget. They are always friendly and smiling when we go in and have quickly and efficiently worked on all of the jewelry I have brought to them, even pieces we did not purchase through them. Before working with Buchroeders I heard nothing but good things about them and they very much lived up to that expectation. I have and will continue to recommend Buchroeders to anyone looking for jewelry in the mid mo area.”
- Meg Kelsch
“I had a wonderful experience here; Adam helped me and did a great job. The minute I walked in, I was offered refreshments. I had both my rings cleaned and then left one to have the prongs rebuilt. I took them in on Monday, and two days later they were ready. They did a great job, and the price was very reasonable. The customer service here simply can’t be beat. The employees even open the door for you when you leave, which is a very nice touch.”
- Pamela Gordon
“The staff was very welcoming and helpful. They are focused on taking care of their customers even for a small thing like cleaning a ring and replacing the battery in my watch. I highly recommend Buchroeders!”
- Edward McCain
These authentic testimonials showcase real experiences—solid proof of why Buchroeders is your Best Place to Buy Jewelry.
What Lies Ahead for 2025 & Beyond
Winning Best of Columbia 2025 is more than a momentary celebration—it’s a vote for continued excellence. We’re committed to redefining what today’s bridal and fine jewelry experience looks like. By enhancing our in-store environment and expanding our digital tools, we’re making it easier for clients to connect with us in the way that suits them best—while always maintaining the exceptional service and quality they expect from us. Our plan to implement these practices go far beyond your average jewelry experience.
A Heartfelt Thanks
To our loyal supporters and voters—thank you. Your trust and feedback drive everything we do. Winning Best Place to Buy Jewelry in Columbia again doesn’t just validate our legacy—it lights the path forward.
Come Experience Our Award-Winning Service
Whether you’re in pursuit of the perfect engagement ring or need a thoughtful gift, we invite you to experience what’s made us Columbia’s best:
• Shop in person at 1021 E Broadway, Columbia, MO
• Browse online at buchroeders.com
• Book a private or virtual consultation at your convenience